How To Use YouTube Marketing To Grow Your Business?
YouTube Marketing can sometimes be a daunting tool for new brands. It combines an intuitive approach to SEO with one of the most heavily resource-conscious forms of media – video. That is exactly why we have made this full instructional guide for YouTube newbies and veterans alike. In this brief video, we’ll go over the basics of how to make a successful video for YouTube. This should hopefully help you avoid common pitfalls when starting your video marketing campaign on YouTube.
To begin, we highly recommend that you take advantage of YouTube’s built-in SEO tools. These can provide you with an incredible amount of insight into how your video is performing relative to its meta description, keywords, and overall content. You might also want to consider checking out the advanced video settings that can be found within each channel on YouTube. You’ll find that these will let you tweak different aspects of your video’s aesthetic, as well as tweak the duration, frame rate, and resolution of your video. This is a great way to make sure that your video looks the best it can for potential viewers. As such, we highly recommend that you take full advantage of all YouTube features.
Another thing that we strongly recommend doing is engaging in video contests and giving away free stuff. When you use video contests on YouTube, you can not only allow users to vote on your video and give you feedback (much like you would on other social media sites), but you can also encourage viewers to share the video on various social media websites. For example, when you create a video contest, you can give yourself a chance to reach 500 or more views by inviting as many people as possible to view your video using any number of social media platforms (i.e. Facebook, Twitter, StumbleUpon, etc.). By promoting your video on these websites, you can take advantage of YouTube’s built-in SEO capabilities, which will help to drive organic traffic to your website.
One of the most important things that you can do when it comes to YouTube marketing is to promote your video on all of your social accounts that are related. For example, if you own a YouTube channel, then you should promote videos on your Facebook page, your Twitter account, and your StumbleUpon account. By doing this, you will be able to increase the number of eyes that your videos receive – as well as drive more organic traffic to them. Remember – targeted traffic means targeted customers!
Lastly, but certainly not least, you should engage in social media sharing. By uploading links to your videos on popular social media websites, such as Facebook and Twitter, you will be able to expose your video to more viewers. In addition to this, posting links to your video on your blog or website will allow viewers to ‘like’ your video and share it with their friends. This strategy will also help to increase the amount of organic views that your video receives – as well as drive relevant visitors to your website and squeeze out more sales.
There are many other ways that you can use YouTube marketing to improve your website and business. Just by creating videos related to your website, or offering free video tutorials, you will attract more viewers and drive them to your website. In fact, some of these videos can even start to build an audience for your website. The key is to make sure that the video is as informative as possible. After all, the purpose of this video is to teach people something that they might not otherwise learn from a webpage. Therefore, you should include any information that will teach someone new about your products or services.