A good Digital Marketing idea should focus on engaging your audience. Using Facebook Messenger chatbots is an excellent way to do just that. It can chat with other Facebook users and brands. When a user replies to one of the chatbots, they are sent to your website or emailed with promotional information. Moreover, you can create a more effective campaign with a messenger chatbot. Once you’ve built a Messenger chatbot, you can also use it to send promotional messages to your audience.